Are you the same than 10 years ago? I’m sure some one would say that you really changed… and in many cases that would sounds as bad. We all have that strange reaction towards change. 

But something I’m finding out is that our beloved World Wide Web is not the same than in the past.

• Before WWW was a way to publish information inexpensively. Personal, commercial or any kind.
• Web sites were designed basically as a channel of communication.
• The Web was seen as a store capable of being available 24 hours per day.

Of course that is still true but there are a few things worth to mention about the changes.

• The WWW is now a place where we store our collective intelligence, knowledge, feelings, dreams and even fears.
• Web sites are designed for achieving results: marketing campaigns, communication campaigns and also humanitarian causes. (there is a better structured focus on results).
• We find on the web informed opinions about products and services. That will help us to define where, when and why to buy something.

The trend is that the individual is the one that got the power. The Corporation is not a protagonist here. What mazes me is that each individual didn’t get power but the sum of them is what is shaping the Web.

• The WWW is a place where we add or help others to add information with meaning to our collective intelligence, knowledge, feelings, dreams and even fears. With the intention of building systems for receiving back crowd based conclusions.
• Web sites are designed to help individuals identify communities and provide meaningful information in exchange for recognition, social awareness, philanthropy, etc. Web sites get a role: connect people.
• The Web is not a only market, is a mirror that merges the multiple aspects of humanity.

10 Miss the old WWW

20 Celebrate the new WWW

30 GOTO 10

Image source and license.